Hucksterism in powerlifting? The peddling of bullshit in the guise of legitimate training information? Enjoy a warm welcome to the media, advertising, and the Internet. There is a parallel between the history of “providing” training information and then figuring out what exactly the interested party purchased, and the nutritional supplement industry, so a bit of background information will help as we wind our way back to the “routine” aspect of this specific discussion.
Unfortunately, many if not most lifters have bought into the same “you need nutritional supplements to succeed” mind-set that most athletes have. The segment of the general public that spends money on anything past a one-a-day type of vitamin tablet and perhaps “extra” Vitamin C has been constant since the 1960s but the real money for the supplement suppliers resides in the athletic community. I recently noted to some of our younger trainees that the presentation of the various “super-duper” supplements is cyclical. One of the advantages of having lifted weights at age twelve and continuing to do so into my early seventies is that I can truly state that “I have seen it all” and relative to supplements, “all” is usually something that has been recycled after initial failure to produce
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